Evrin PeavyPeople first.
Pixels second.
I help organizations get important work out of the weeds — whether it lives on a website, behind the scenes, or on the page.
Website Strategy & Design · Digital Operations · Content & Clarity · Strategic Documents & Opportunity Support
Good work gets messy.
A website gets harder to manage. Information ends up in six different places. A program is moving, but the materials are still catching up. An RFP lands in the inbox and suddenly everybody is trying to figure out what goes where.
That’s usually where I come in.
I help bring the pieces together, make sense of what matters, and get the work into a shape people can actually use.
People call or email for information that technically exists — they just can’t find it.
Your team keeps things moving from memory, inboxes, and one-off fixes.
The information is there. The ideas are there. It just needs structure, a clearer message, and somebody to pull it together.
Some work lives on the website. Some lives behind it. Some needs to be ready by Friday.
I’m a bit of a Swiss Army knife. One day it’s a website. The next it’s an RFP, a sponsorship guide, or the thing behind the scenes nobody has had time to untangle.
Website Strategy & Design
Websites that help people understand who you are, find what they need, and know what to do next.
Common projects: homepage redesigns · enrollment pathways · website rebuildsDigital Operations
Behind-the-scenes work that keeps your website and digital systems current, organized, and easier to manage.
Common projects: website management · document systems · website governance · staff trainingStrategic Documents & Opportunity Support
Proposals, sponsorship guides, research, launch materials, and other important work that needs a clear story and strong structure.
Common projects: RFP strategy · proposal support · sponsorship guides · research sprints · launch materialsContent & Clarity
Content that sounds like you, makes sense to the people reading it, and gets to the point.
Common projects: content organization · page structure · plain-language refinement · navigationThe Clarity as Care Process
I don’t start by making something prettier. I start by figuring out what people need, what the work needs to do, and what is getting in the way.
Look
See what is happening now.
Listen
Understand the people, goals, and pressure points.
Map
Decide what belongs where and what needs to happen first.
Clear
Simplify the message, structure, or system.
Sustain
Leave your team with something they can actually keep using.
Clearer work. Less chasing. Fewer things living in somebody’s head.
Real organizations. Real work.
From steady upkeep to a full rebuild.
What started as ongoing website support grew into a full redesign and a continuing digital operations partnership.
The work has included keeping public information current, supporting state-required documents, managing website updates, improving how families move through the site, and rebuilding the digital experience from the ground up.
Visit ScholarMadeSan Diego Delta Foundation
The Foundation needed a digital home that felt as thoughtful as the work happening in the community.
I designed and built the website from the ground up and developed the sponsorship and partnership guide for its Leadership Development Internship Program.
Visit San Diego Delta Foundation
“You are really quite good at this — very talented and creative.”
Clear ways to work together.
You should not have to book a call just to find out whether something is anywhere near your budget. The core prices are here. If the full project is more than you need, we can phase it or make the scope smaller — not the quality.
Pick what you need, with no minimum — begin with what your budget allows and add as you grow. Find your starting point
- Homepage + 2 priority pages
- Content cleanup + organization
- Navigation refinements
- Responsive optimization
- One revision round
- Up to 5 core pages
- New structure + navigation
- Audience pathways
- Content migration + refinement
- SEO foundations + analytics
- Team training + two revision rounds
- 30 days post-launch support
- Discovery + website strategy
- Audience journeys + information architecture
- Full responsive build
- Content development + refinement
- SEO foundations + analytics
- Team training + documentation
- 60 days post-launch support
Complete Builds start at $9,500. Larger or more complex sites receive a fixed project price before work begins.
Hosting, domains, Elementor Pro, premium plugins, and other third-party costs are paid directly by the client.
Start with the level of support you need. If the work grows, the membership grows with it.
- Routine updates to existing pages
- Document, photo + content updates
- Ongoing monitoring + upkeep
- 1–2 business day turnaround
- Higher-volume website support
- Routine page + content updates
- Website governance + oversight
- 1 business day turnaround
- Website + digital operations support
- New standard pages + content updates
- Governance + resource management
- Same-business-day priority for routine requests submitted by 3 PM
Two-month minimum, then month-to-month — cancel anytime. Builds are one fair price for everyone; membership is about the ongoing relationship.
- Review of priority website pages
- Audience and user-path review
- Content and structure assessment
- Strengths and friction points
- Prioritized recommendations
- Written strategic findings
- Review conversation
- Clear next steps
- One defined research objective
- Research criteria set at kickoff
- Targeted opportunity, partner, sponsor, vendor, or prospect research
- Up to 15 researched and qualified opportunities
- Prioritized shortlist
- Organized research tracker
- Decision-ready summary
- Recommended next moves
- One review meeting
- Discovery and source-material review
- Audience and messaging framework
- Program or initiative overview
- Frequently asked questions
- Two additional launch materials
- Content organization and messaging refinement
- Two revision rounds
- Final editable files
- PDF-ready materials
- Discovery and existing-material review
- Sponsor and partner audience strategy
- Program and impact narrative
- Partnership opportunity structure
- Sponsorship levels and benefits
- Messaging and calls to action
- Content development and organization
- Final designed guide
- Editable source file
- Two revision rounds
- Review of one completed draft up to 20 narrative pages
- Requirement and compliance check
- Evaluation-criteria alignment review
- Content-gap identification
- Structural and messaging review
- Executive-summary review
- Clarity and consistency edits
- Final QA memo with required fixes
- One review meeting
- Solicitation review
- Go / no-go assessment
- Requirement extraction
- Compliance matrix
- Evaluation-criteria analysis
- Evidence and case-study mapping
- Response architecture
- Content-gap identification
- Submission work plan
- One strategy meeting
- Everything in the RFP Strategy Sprint
- One standard solicitation
- Up to 10 narrative response pages
- Proposal architecture
- Source-material synthesis
- Narrative drafting
- Executive summary
- Requirement-aligned response development
- Evidence and case-study integration
- Two revision rounds
- Final editorial QA
- Final response organization
These prices are set to be fair, because these dollars belong to students and families. Flexible payment plans are available — and if a budget is especially tight, let's talk. I'd rather find a way to help than price you out.
One person.
All the way through.
The person asking the questions is the same person doing the work.
Social work, design, and business, in one practice.
My background is deliberately multidisciplinary — and it shapes everything about how I work with the schools and organizations I serve.
People first — I listen for the real needs behind the website before I touch a pixel.
I listen for what isn't obvious, and design around what families actually need.
I turn dense, scattered information into plain language and simple structure.
Systems and support that keep working long after launch — revisions always included.
Tell me what’s going on.
You do not need to diagnose the problem before we talk. Tell me what is happening, what feels stuck, or what needs to get done. We’ll figure out the right next step from there.
Prefer email? Reach me at [email protected]